Founded in 1996 by Glenn and Susan Rothman, Hearts On Fire became the world's first branded diamond, the only diamond in the entire world whose diamond is deemed perfectly cut every single time. Hearts On Fire diamonds have a brilliant difference that you can actually see, a perfection seen nowhere else in the world. It began with the discovery of an unusually cut diamond in Belgium that displayed an amazing hearts and Fireburst® pattern created by its perfectly symmetrical cut. Viewing this spectacular diamond was life-changing for Mr. Rothman and “wow” was the only word that came to his mind. He brought this knowledge and experience home to the U.S. with him and as the pioneer he is, began his goal to change the entire diamond industry. Within months, the Hearts On Fire Brand was born and the diamond renowned as The World's Most Perfectly Cut Diamond® was officially created.